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Indian consumers tilt toward homegrown brands as loyalty drivers shift
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Gen Z turns Discord from gaming chatrooms into protest hubs
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Why HSBC is betting on simplicity to stand out in its first-ever global corporate banking campaign
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Devotion and display: The paradox at the heart of Indian festivity
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Schneider Electric puts its power behind changing perceptions of ‘smart’ spaces
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APAC Effies spotlight India’s dominance as Ogilvy, The Womb, and St. Jude take top honours
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Apollo Tyres replaces Dream11 as Team India jersey sponsor
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Amazon launches new AI creative partner in ads console
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The job of advertising is not to sell